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Brand Partnership Deals: What to Expect & Watch Out For!
Published on:
24th April, 2025
Brand deals can be a powerful way to grow and monetize your podcast—but only if you do them right. In this episode, Gordon Firemark breaks down the essentials of brand partnership agreements, including red flags, real-world horror stories, and strategies for long-term success.
You’ll learn:
- How vague contract language can sabotage your show
- Why exclusivity and brand control must be limited
- What rights to protect when brands reuse your content
- What affiliate partnerships require to be both legal and profitable
- How to structure long-term brand deals that reward you for performance
Resources & Links:
Free Brand Deal Checklist: https://branddealchecklist.com
Free sample lesson from Easy Legal for Podcasters: http://gordonfiremark.com/levelup
Sponsorship & brand deal templates: https://podcastlawforms.com
Podcast audio version: https://LegitPodcastPro.captivate.fm
Legal Survival Guide book: http://podcastlawbook.com
